CAMPAIGN INSPIRATION - THE ROW CRUISE 2018

The Row, Cruise 2018 - Image via The Business Of Fashion

Every now and then I come across fashion imagery that truly stops me in my tracks, this happened upon discovery of The row’s Cruise 2018 collection depicted through a series of black and white images. The use of light and shade, to hero the silhouettes in the collection, simplified by keeping the images in black and white make for a striking visual feast. It’s calm and quiet and every image belongs on a gallery wall. 

A beautifully depicted campaign, simple yet artistically executed for Cruise, gives you an innate sense of who The Row’s customer truly is. 

I could look at these images all day, enjoy…