TRENDS: PLAID - THE LONDON LOOK
As Kate Moss famously stated in their advertising campaigns, Rimmel was once upon a time the “London Look”, but if the recent Spring 2018 RTW shows in London are anything to go by plaid is definitely reigning in the new look.
It seems as though all interpretations of the check print we’re welcome, from a somewhat traditional display at Versus to an exaggerated and colourful play on the pattern at Emporio Armani. The Britts kept it classic, black and white tartan at Margaret Howell. As Fendi graced the runways in Milan it was a sign that plaid is playing a key role in collections globally for the Spring 2018 season and beyond.